Market AnalysisUpdated March 2026

Mercer County, NJ — Market Snapshot

Real estate market data for Mercer County, New Jersey. Census demographics, rental trends, and economic indicators for investors and developers.

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Population

383,286

ACS 2023

Median Household Income

$113,521

ACS 2023

Renter-Occupied

38%

ACS 2023

Median Rent

$1,566/mo

ACS 2023

Source: U.S. Census Bureau, American Community Survey 2023

Population & Income Profile

Age Distribution

Under 19

25.3%

Ages 20–29

13.2%

Ages 30–39

12.4%

Ages 40–49

13.4%

Ages 50–59

13.5%

Ages 60–69

11.8%

Over 70

10.4%

Household Income Distribution

Under $30K

17.0%

$30K–$50K

11.0%

$50K–$75K

00.0%

$75K–$100K

00.0%

$100K–$150K

00.0%

Above $150K

00.0%

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Source: U.S. Census Bureau, American Community Survey 2023

Housing Affordability

Affordability Label

Affordable (3-4x)

ACS 2023

Price-to-Income Ratio

5.9x

Redfin SFR ÷ FRED Per Capita Income

Very Affordable (<3x)Moderate (3–5x)Expensive (5–7x)Very Expensive (>7x)

5.9x

At 5.9x price-to-income, median home prices in Mercer County are elevated relative to income.

Affordability label: U.S. Census Bureau ACS 2023. Price-to-income: Redfin median sale price (SFR, Dec 2025) ÷ FRED per capita personal income (Q4 2025).

Housing Market Overview

Median Home Value

$517,500

Median Gross Rent

$1,566/mo

Homeownership Rate

62%

Typical Monthly Housing Cost(owner-occupied w/ mortgage)

$1,913/mo

Median Annual Property Tax(ACS estimate)

$8,136

Vacancy Rate

Dashboard

Source: U.S. Census Bureau, ACS 2023. Monthly Housing Cost: ACS B25105. Property Tax: ACS B25103.

Home Price Index

Mercer County HPI

274.9

FRED Q4 2025

Since 2020

+67.6% ↑

vs. 2020 baseline

“Mercer County home values have appreciated 67.6% since 2020, trailing the New Jersey statewide average of 72.9%.”

Source: Federal Reserve Economic Data (FRED) — FHFA House Price Index. Updated Q4 2025.

Investment Analysis

Market Tier

Bawa Score: 80 / 100

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Economic Indicators

Unemployment Rate

4.5%

Per Capita Personal Income

$87,068

Labor Force

188,974

GDP

$47B

Building Permits

2,026

▲ +143.5% since 2020

State Overview

State Tax Revenue (quarterly)millions USD, not seasonally adjusted

$12.2B

State Home Price Index

939.3

State GDP

$846B

Source: Federal Reserve Economic Data (FRED). Updated Q4 2025.

Nearby Markets

Atlantic County, NJ →Bergen County, NJ →Burlington County, NJ →Camden County, NJ →Cape May County, NJ →

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